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2012 Spring Course Syllabus

MIST 450 ELECTRONIC COMMERCE

1:Course Description

 

This course is intended to supply students with an overview of the electronic commerce through the global economy. The course introduces contemporary management philosophies as they have come to be used for the marketing, selling, and distribution of goods and services through the Internet, World-Wide-Web, and other electronic media. The course makes use of lecture and discussion, readings, cases, and student projects.

Course Expected Outcomes

Upon successful completion of the course, the students will be able to:

1. Describe how electronic commerce affects the strategic intent and operations function of the firm;

2. Explain the differences between different types of ecommerce environments and how they are important in positioning and focusing the efforts of the organization;

3. Explain how electronic commerce can be used to create a strategic competitive advantage for an enterprise; and

4. Describe the some of the best practices in Ecommerce that are currently available to managers.

 

Textbook

Electronic Commerce, Ninth Edition. Gary P. Schneider, Course Technology.

Additional Materials:

Because of the dynamic nature of the marketplace and the availability of suitable online material, the student can obtain additional course materials through a

combination of available readings and class materials. Most, if not all, of the available readings will be available on the Web.

 

 Course Expectations

Each student is expected to have a working campus email account. Students are expected to complete all the assignments on time.

 

 

 

Special or unique student materials:

 

Students should have access to a computer with Microsoft Office and with access to the Internet.

 

 

Special or unique university facilities:

 

Classroom projection facilities for lectures and demonstrating applications. University-supported computer laboratories in which students can work with the application software are very helpful.

Expanded description of the course and instructional methods

 

a. Instructional methods used in this course include lectures, class discussions, in-class demonstrations

1. Lectures are used to clarify and supplement text readings.

2. Class discussions and in-class demonstrations are used to facilitate student understanding and provide integration of course material within the business domain.

3. Assignments reinforce students’ understanding of information technology and its managemen

b. Students are expected to assimilate a significant portion of course content through self-study of the textbook and instructor-provided materials.

c. Assignments exercise the students’ understanding of information systems and technologies.

 

Attendance

Your instructor expects punctual, on time attendance at all class meetings. Roll will be taken as soon as class begins. If you are late, please enter quietly. If you must be absent, it is your responsibility to find out the announcements, what was covered and be prepared for the next class meeting. If you become sick or have other problems, please let the instructor know in advance.

 


Drop Policy

The student may drop this course without a reason up until about 2 or 3 weeks after the start of the term as determined by the Registrar’s Office. After this date, your instructor follows the rules for the School of Management. A drop will be allowed only for documented serious reasons such as sickness, family death, or an accident. Failing and work difficulties are not acceptable reasons.

 

 

Examination

There will be an examination. They are all closed books and notes. An examination may never be taken early.

cheating on the assignments, during examinations or quizzes will result in removal from the course with a failing grade. This includes crib sheets and copying from other students. If you study together, do not sit by each other during exams! In addition, the student will be reported to the Office of Student Discipline. There is no second chance.

 

 

Assignments

Assignments will consist of:

1. One assignment,

2. A research report (see description on this syllabus), and

3. An E-Commerce study project (handouts will be distributed in class).

 

 

All assignments/projects are to be submitted, both electronically as well as a paper copy. Assignments/Projects may not be turned in late! Your instructor will return your graded assignment.
Plagiarism is defined as turning in work that is not one’s own. If the work is a duplicate of another person’s, one or both of you may be guilty of plagiarism. The first occurrence of plagiarism will result in removal from the course with a failing grade. In addition, the student will be reported to the Office of Student Discipline. There is no second chance.

 

 
 

Grading
Grades are (approximately) based on 85 -100% = A, 75 - 84% = B, 65 - 74% = C, < 64% = F. No pluses or minuses are issued.

 

1 Assignment

20%

1 Research Report

20%

1 E-Commerce Study Project

30%

Examination

25%

Attendance & Participation

5%

 

Research Report
 

One of the assignments is to write a research report. The student is expected to evaluate the Ecommerce initiatives of a/group of competing firms e.g. Barnes & Noble, Amazon.com, ebay.com, etc. The objectives of the research include determining the product/s, e-commerce strategies, cost & revenue drivers, business model, etc based on what had been discussed in class. Further details concerning this report will be articulated in class.

The report must be about 6-10 pages long with size 10 or 12 font, single spaced lines with appropriate section headings and margins of 1 inch all around. The information for the paper should come from current issues of journals/books/articles - current means from 2006-2012.  Source material should be photocopied and attached to your paper.  You also need to cite your source within the report.  Assistance on “how-to” for a research paper can be found at http://owl.english.purdue.edu/workshops/hypertext/ResearchW/index.html and the APA style format guide can be found at http://owl.english.purdue.edu/owl/resource/560/01/ 

Tentative Schedule

 

 

 


 

CONTACTS

Manhattan: 26 West 61 St, Room 309
Manhattan Telephone #: 646-273-6049
Manhattan Fax #: 212-261-1593



 

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